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SALES AND MARKETING MANAGEMENT

Level Course Code Subjects Contact Hours
Certificate Level / Open Entry Qualification [CSMM - 0213] 2131 Principles of Management 72
2132 Principles of Marketing 72
2133 Human Resource Management 72
2134 Personal and Social Responsibility 72
Diploma Level [DSMM - 0212] 2121 Product and Brand Management 72
2122 Service Marketing 72
2123 Retail Management 72
2124 Integrated Marketing Communication 72
Higher Diploma Level
[HDSMM - 0211]
2111 Personality and Skills Development 72
2112 Consumer Behavior 72
2113 Hospitality Marketing 72
2114 International Marketing 72
Minimum Qualification for Registration
The qualifications necessary to register as a student to sit for Marketing are as follows:
1. 06 Passes at G.C.E. (O/L) (SL) OR
2. 05 Passes at G.C.E. (O/L) (UK)
3. 02 Passes at G.C.E. (A/L) (SL / UK) OR
4. 05 years experience as an Accounts Clerk / Audit Clerk / Book-keeper / Accounts Trainee in a recognized establishment OR
5. Any other equivalent qualification
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